Graines de Soleil

A line of superfood mixes for your smoothies.
Casablanca, Morocco.

Brand concept, product line creation, packaging design, marketing.
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I single-handedly created a line of superfood mixes for the smoothies. I created the recipes, sourced the ingredients, designed and created the packaging, and launched this product line in Casablanca, Morocco. It was my first challenge in offline retail. 

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Marketing

I launched this product line through a launch event together with a local women's Icônes Magazine, vegan workshops, participation in the trade show and distributing the products to a few bio shops in the area.

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Events

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 Samples to go into a goody bad for the ladies. I had quite some fun making this.

Samples to go into a goody bad for the ladies. I had quite some fun making this.

 Samples to go into a goody bad for the ladies.

Samples to go into a goody bad for the ladies.

 The goody bags.

The goody bags.

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Fairs

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Vegan Workshops

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Raw Vegan Desserts - FR.jpg
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Influencer Outreach

 Endorsement from a local Moroccan blogger Zineb.

Endorsement from a local Moroccan blogger Zineb.

 Endorsement from a local health coach Susan.

Endorsement from a local health coach Susan.

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